Batch
For this brief, I was asked to create a stylish property brochure to highlight a new Zig Property that originates from an old town bakery in Adelaide. Referencing the old Balflour bakery historicity, I added a modern twist to the place to allow viewers to connect with the past while also enjoying modern comforts. The typography choice for Batch reflects the dough rising process within a bakery as the yeast makes the bread grow fluffy. The free-flowing graphic elements used throughout the rollout reference floating pleasant aromas associated with a bakery. Connection to the past and comfort were the crucial guiding principals in this brief therefore the gentle, yet elegant purple and orange color scheme was used for simplicity and modern charm.